Home | About Us | Services | Contact

"The balance between visual and textual information has not only to do with usability, but it is also functional for more than the simple website fruition. A clear, unambiguous and attention-striking layout reduces a user’s visual and cognitive efforts and improves the chance of immediate recognition for your company. The graphic appeal is a very delicate matter."

Web Development and Management

Web The World Wide Web has changed dramatically and fastly the lifestyles and our concept of “work”: from the simple information bank it was at the beginning, it has developed into the most relevant mass-mediatic phenomenon. Through the WWW not only information, but also feelings and emotions are spread. Many companies and professionals have been able to seize the opportunities offered by this virtual media, including it in the press and promotional activities carried out to get to their specific objectives. By creating an effective graphic interface that reflects the company’s brand image it is possible to interact with a huge potential body of users, eliminating the physical limits of geographic borders. To obtain this, one need to take advantage of the last studies on the field of the web graphic interface usability.

At the foundation of every Internet-marketing strategy there is the construction of a website that can fully satisfy the informative needs of every end user (potential buyer or simple visitor indifferently), and that can provide him with the adequate understandable information in an unambiguous, clear and effective way. Also keeping your website updated is fundamental, preferably on a regular basis: new products, new promotions, new services need an always renewed graphic interface with updated textual content.

As it happens with other media, every product on the internet has to match several criteria that go beyond the mere aesthetic and formal issues. What is shown by an internet browser can conceal irrational feelings or an excess of data. A more rational and refined structure for your website, and a more user-friendly layout will positively affect its usage. It will also make it easier to update, to perform maintenance, cheaper and fit for the management of your business.

Omega Consultancy integrates in its staff a first class team of webmasters and webdesigners, plus several art directors and copywriters that work in team in order to satisfy every request or desire. Our webdesigners use last generation compression and optimization technologies in order to create high performance graphic interfaces that can be fastly downloaded even with a modem connection. They are aware of advantages and disadvantages for every browser commonly used, and can optimize your website for all of them, in order to make it accessible to the widest number of user. They know how to raise traffic in your website and how to get it to the top results on all the most common search engines, both Italian and international.

We offer to professional men or medium-small companies the chance of a constant and stable presence on the internet, creating a website under your instructions and customized for your needs.